Making More Informed Decisions By Identifying The Most Lucrative Customers, Products & Services and Channels

Margin Analysis
What is Profitability Analysis or Margin Analysis?

Organisations keep talking about profitability analysis; the organisations consider various different ways or conducts that how the profitability of a business is to be measured. In this regard, there is an external view and internal view of profit for any business organization; external view of profit components are mostly number of statutory, tax, and regulatory requirements, whereas the internal view components are the management requirements of how business units, products, and customer segments are performing.

CO-PA is the solution that is providing the internal view of profitability, and is one of the most stable and sturdy functionalities of SAP which many customers have implemented. The integration capabilities of SAP ERP, the data flow to CO-PA is heavily dependent on other SAP modules like Sales and Distribution (SD), Product Costing (COPC), Production Planning (PP), Material Management and so forth.

Enterprises who have the challenge of finding the right tracing and measurement factors to proper allocation of indirect costs implement CO-PA to create a gross margin view rather than a full profit and loss (P&L) view. Real value for any enterprise is the ability to slice and dice “profitability” via different and various measurement dimensions, including customer, product, customer group, division, distribution channel, sales organization, and brand.

Profitability Analysis of the Future with SAP S/4HANA

SAP S/4HANA has brought a pervasive change for the betterment in multiple areas in which enterprises operate, like speed, mobility, user experience, and interconnectivity. Specific to CO-PA applications, SAP S/4HANA caused a paradigm shift and made transformational changes like usage of the Universal Journal, elimination of reconciliations, improved end-user experience, real-time close and thereby benefiting the customer.

If any enterprise is migrating to SAP S/4HANA, then that customer can continue using costing based COPA but should keep activate account-based CO-PA, as history migration is not possible therefore retain the costing based for a certain period.

Evolution of COPA to Margin Analysis in SAP S/4 HANA

OCOPA has been rebranded as Margin Analysis in SAP S/4HANA. Whereas ECC has either Cost based COPA active or Account based COPA active; how it will work when the enterprises start replicating or migrating to SAP S/4HANA in Central Finance Scenario. Focusing on to understand the important and major changes that has been improvised in COPA solution in SAP S/4HANA, which is now known as Margin Analysis.

SAP has been in the COPA evolution process; and Profitability Analysis (COPA) is the most important area for complex management reporting. Majority enterprises are using “Costing based COPA” because this is a “Value Fields” based, and as this is based on Value Fields and not on “G/L Accounts”, numerous times it does not completely align with the “GL Document postings” and therefore was not simply reconciled with General Ledger. It is always challenging at the month end reconciliation.

Functionality SAP ECC SAP S/4 HANA Cloud SAP S/4 HANA On Premise
Account Based COPA Usable N. A. N. A.
Costing Based COPA Usable N. A. Usable
Combined COPA Usable N. A. N. A.
Margin Analysis N. A. Mandatory Recommended

Margin Analysis has been improved to the level where the customers can see their requirements being met. Comparison looks like below:

Functionality SAP S/4 HANA
Costing based COPAMargin Analysis
Top-down Distribution Yes Yes
COGS (Cost Component) Split Yes Yes
Production Variance Split Yes Yes
Statistical Sales Conditions Yes Yes
Reconciliation (FI-CO) No Yes
From P&L to Characteristic Drilldown No Yes
Profitability Characteristics on Balance Sheet items No Yes

With the introduction of the Universal Journal, a 1:1 view is now provided for the data due to only one source table (ACDOCA) for reporting purposes (single-source-of truth).

Best Practices of the solution

Achieve a significant improvement in the information content of your profitability calculation and use the advantages that SAP Margin Analysis offers you.

  • Commitment Management
  • Financial Plan Data Upload from File
  • Leveraging SAP Financial Statement Insights and SAP Real Spend
  • Machine Learning functionality for monitoring of Goods and Invoice Receipts
  • Predictive Analytics Model Training - Finance
  • Profitability and Cost Analysis
  • Statistical Sales Conditions
  • Universal Allocation
Features of Margin Analysis

Profitability analysis - encompasses evaluation of profit, or margin contribution by market segment or by strategic business unit.

  • Combination of proven functionalities of the imputed profitability analysis such as COGS split, identification of production deviations and the use of statistical conditions as well as other planned innovations based on the universal journal
  • Fiori analysis reports 'out-of-the-box' for multi-dimensional reporting as well as intuitive and flexible analyzes
  • Acceptance and presentation of incoming orders in the results report before accounting processing
  • Aligning resources with business goals & strategy by providing clear picture of the enterprise’s profitability and cost drivers.
  • Real-time profitability segments included in the universal journal allowing real-time availability of profitability reporting information
  • Reporting during the month and predictive margin information for more-efficient month-end closing and faster decision-making.
  • Availability of transfer pricing for strong insight into the internal supply chain operational metrics.
  • Real-time access to financial data by usage of embedded analytics.
  • Improved decision-making with immediate, role-based insight into current statuses.
Value Drivers of the solution – contributing to
  • Financial Forecast Accuracy

    Access to financial data by integrating profitability and cost analysis into operations for full transparency

  • Reduction in Finance Cost-What-if Analysis

    Budgeting and forecasting cost Business & operations analysis/reporting cost by providing flexibility reporting

As part of a compact evaluation, let us help to determine at which points the controlling needs optimization and what measures need to be taken, how can we implement and support your business needs. Contact us.